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Shaping of Perceptions & Misperceptions Among Masses During War Escalations : A Comparative Analysis of Information Dynamics, Media Influence, and Perception Management

Authors : Hridoy Pran Sarma , Ashi Agrawal

Citation :

Hridoy Pran Sarma, & Ashi Agrawal. (2026). Shaping of Perceptions & Misperceptions Among Masses During War Escalations : A Comparative Analysis of Information Dynamics, Media Influence, and Perception Management. Institute For Policy Research and Governance. https://doi.org/10.5281/zenodo.20631474

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Abstract :

In the modern-day world, war is not only about fighting on the battlefield but also manipulating the belief of the opponent country using intelligence. During war escalation, people form opinions based not on their personal experience, but from news stories and government releases, along with other posts on social media. As a result, they become more susceptible to misperceptions; these are misconstrued situations employed to frighten, sow discord and garner the unthinking support of the public for the providing of military firepower. Due to an increase in the use of social media and modern means of communication, this task has become even easier as not everyone is well-equipped to measure what is happening during wars. Misconceived observations of the conflict can aggravate and harm the process of resolution. The paper seeks to ascertain the role of the government and media in distorting the public opinion during wars by analysing case studies such as Russia – Ukraine War and other major wars worldwide. Usage of management
perceptions, misinformation, and the war in which does escalate.

Keywords: Perception Management, Misinformation, War Escalation, Public Opinion,
Media Literacy, Information Warfare.

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