Trending but Not Transforming: Generation Z’s Social Media Activism and Its Diplomatic Impact in International Relations

Authors: Prapti Das; Diya Jain; Aditi Shree

ABSTRACT

Indian diaspora restaurants increasingly serve as unrecognised informal venues of cultural diplomacy, mediating the world’s perceptions of India at the level of daily culinary practice. The existing literature has viewed these sites mostly through perspectives on soft power, identity formation, and cultural representation in terms of the symbolic and affective impacts they exert within host societies. Drawing from international relations, food studies, and diaspora scholarship, this paper places overseas Indian restaurants as decentralised informal soft power actors outside of any framework controlled by the state. While their cultural and representative roles have been copiously documented otherwise; it is rather inadequately theorised and even more poorly empirically demonstrated how economic dimensions underlie their diplomatic salience. This paper highlights the fact that there has been no systematic analysis of the economic impact of diaspora restaurants. It puts forth the argument that while discussing culinary soft power and attempting to foreground, or bring into consideration, the material conditions that sustain it, one must regard economic viability not as incidental but rather as integral to the endurance and reach of informal diplomacy. This paper is another addition to the debate around soft power in its call for bringing cultural influence back into an integrated political economy approach with economic structures as a way of providing a fuller account of how diaspora kitchens participate in global diplomatic processes.

KEYWORDS

Gastrodiplomacy, Indian Diaspora, Soft Power, Informal Diplomacy, Culinary Political Economy, Diaspora Restaurants, Cultural Diplomacy, Everyday Diplomacy

Authors: Kamatchi Devi S; Revanth Udutha; Vanshita Baid

Abstract

Academic research has increased its focus on BRICS Plus expansion which occurred during the early 2020s because researchers want to determine whether this alliance serves as a counterforce against the Western-dominated liberal international order or operates mainly as a national interest-driven platform. The research investigates how BRICS Plus members coordinate their policies while assessing their global governance reform efforts and studying how the group handles internal conflicts which arise from the ongoing competition between India and China. The study uses qualitative research methods to analyze secondary data from BRICS summit declarations and institutional documents and existing academic literature. BRICS Plus shows increasing rhetorical unity and institutional governance reform collaboration but actual governance reform partnerships remain limited because of power imbalances and different national objectives and clashing leadership goals. Indian, Brazilian, and South African emerging middle powers use BRICS to improve their strategic independence and international recognition instead of establishing a unified movement against existing power structures. The research demonstrates that BRICS Plus functions as a contested multilateral system which permits international governance changes to proceed through minor
adjustments that avoid major transformations of the current global system.

Key words :
BRICS Plus Expansion, Contested Multilateralism, Global
Governance Reform, Emerging Middle Powers, Policy Coordination and Power
Asymmetries